What do I learn during User Research?

The expert UX Researcher is in great demand all over the world.

  • Research & Analysis

    You will learn how to analyze user needs and get empathy with them.

    They could be regular customers, employees, partners or suppliers (for B2B businesses).

  • Qualitative & Quantitative Research

    Knowing how to make quantitative and qualitative tests is key.

    You will also learn how to make personas, empathy mapping, and storyboards.

  • Create an MVP

    A minimal product is the basis of the ideation process.

    You will learn to identify the most important features and build a scalable functional product.

User Research Course curriculum

You will learn to apply Research and Analysis techniques for a digital product.

  • 2

    Introduction

  • 3

    Empathize

    • Empathy

      FREE PREVIEW
    • Research Methods

    • Contextual investigation

    • Partecipatory design

    • Competitor Analysis

    • Exercise: Analysis of Competitors

    • Diary studies

    • The Interviews

    • Surveys

    • Video lesson: Surveys

    • Exercise: Interviews and surveys

  • 4

    The Definition Phase

    • The Definition Phase

    • Empathy map

    • Video lesson: empathy map

    • Exercise: empathy map

    • Personas

    • Video lesson: Personas

    • Exercise: Personas

    • Storyboard

    • Exercise (optional): Storyboard

    • Customer Journey Map

    • Video lesson: Customer journey map

    • Exercise: Customer journey map

    • Optional: Evaluation matrix

  • 5

    Ideate

    • The ideation phase

    • Learning canvas

    • Define an MVP

    • Video lesson: how to present UX ideas

    • Exercise: MVP

    • Landing pages

    • Exercise: Landing page

  • 6

    Testing

    • The test

    • Video lesson: qualitative vs quantitative research

    • Usability testing

    • Test the idea online

    • Exercise: test the idea online

    • AB Testing

    • AB Test: a practical example

    • Satisfaction Test: NPS

Our student's work

That's what are you going to do


FAQ

You can't find anything better

  • Is the course online only?

    Yes, all the material is always online and available to you forever. You can also make mentor calls wherever you want and whenever you want.

  • Best price

    This is the best course online at the moment in terms of quality and price. A detailed program, over 400 hours of written lessons, videos and tutorials accessible immediately after registration, a mentor with years of international experience, always available (unlimited calls!). You will not find any online courses, with a program like ours, at the same price.

  • Can I get the program for free?

    You can start a free trial, have a call with a mentor and decide if you want to continue learning with us!

  • Are these courses good for you?

    Our courses are made for professionals who want to approach the world of online design, for students who want to start a career regarding the digital aspects of online sales and communication. And also for designers looking for an update of their skills who want to learn the techniques and the UX method and getting feedback from our mentors.

  • What are the requirements to access?

    You need to have a good level in written and spoken English, a computer, (Mac or PC) and an internet connection.

  • How long will it take to finish the course?

    This depends on how long you can spend on it. There are full-time and part-time students. We estimate around 8-10 weeks on average for each course among our students. About 3-4 months for the bundle course.

  • How do calls with the Mentor work?

    Calls are unlimited until you get certified. We believe that the study of complex topics and exercises, which will help you create your digital project and portfolio, must be guided by the help of an expert. We have selected the best UX professionals, all Senior UX designers with more than 8 years of international experience.

  • Get certified

    At the end of the course, if all the exercises are approved by your mentor, you will receive a certificate that will guarantee your competence. In addition to our signature, there will also be that of the mentor who will also be available for telephone and email references during your job interviews.